FIFA Houston Fan Festival

FIFA Houston Fan Festival

After we pitched to the FIFA Sustainability Committee of Houston, the committee asked whether IntelliKoat™ could cool the fan park bleachers. We coated five sets of metal bleachers, tinted blue at FIFA’s request. They ran 40°F cooler, so fans could sit comfortably through the Texas summer.

After we pitched to the FIFA Sustainability Committee of Houston, the committee asked whether IntelliKoat™ could cool the fan park bleachers. We coated five sets of metal bleachers, tinted blue at FIFA’s request. They ran 40°F cooler, so fans could sit comfortably through the Texas summer.

Location

Houston, TX

Specification

Metal bleachers

Product

IntelliKoat™ (custom blue)

Status

Completed for the 2026 FIFA World Cup
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Key Results

Key Results

  • Bleacher surfaces ran 40°F cooler.

  • Custom blue tint matched to FIFA branding.

  • Selected by the FIFA Sustainability Committee of Houston.

How the FIFA Houston Fan Festival project was covered by the press.

“Arizona roofing paint company cools World Cup bleachers”
“Arizona company makes coating that cools bleachers at FIFA fan festival”
“Testing Rooftop Coatings at World Cup 2026”
“Sun Devil alumni cool things down for FIFA World Cup fans”
“Spain Won the World Cup, Beating the Heat by 2030 Is Another Match”

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